The Power of Patterns in Business Model Innovation
The Power of Patterns in Business Models. The world is composed of patterns. It's not about thinking outside the box, but about finding the right box in which to think. Whether you want to launch a new product or service, respond to current or future changes to the marker, control your operational expenses, or future-proof your organization against a future competitor, you have to start with a mastery of the patterns of business model innovation.
This is the first part in our new series exploring business model patterns. We'll talk about the dozens of patterns out there, examples of where they've worked well, how to evaluate which ones might work for your organization, and how you can go about the process of applying and evaluating them.
But let's start by talking about what a business model is, and how patterns fit in.